So many entrepreneurs I work with are stunned when I point out that they’re wasting a large portion of their marketing budget. The question that trips them up is this:…
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If you’re a business owner, chances are you’ve heard the term “elevator pitch” more times than you can count. But aside from knowing that you need one, do you know…
If you’re a business owner with a website, you want to consider taking your online presence to the next level by starting a blog. Effective blogging takes time, so many…
Trade shows are one of the best ways to network within your industry and connect with potential clients, but many businesses are afraid to throw money at a trade show…
If you’re like most business owners, you might be at a loss about getting more business referrals. For many organizations, referrals are a passive way of bringing in new clients…
Is direct mail dead? With the prevalence of digital marketing techniques and the changing marketing landscape, it’s easy to think so. When did you last pay attention to the “junk”…
