Offering discounts to attract new customers is tempting when selling a product or service. However, low pricing leads to lower profits and a less sustainable business model. When considering different…
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Most businesses suffer from a “cash gap.” This is when you, as the owner, spend cash on payroll and materials long before your customer pays you. It’s necessary to do…
Many entrepreneurs are quick to create a marketing plan for their business. What always gets missed, however, is an organized sales plan. The sales strategy for many small companies tends…
Jim Rohn once said that you shouldn’t wish things were more straightforward; you should wish that you were better. This goes doubly for sales prospecting. Sales prospecting is hard work…
In her best-selling book Grit, Angela Duckworth writes, “As much as talent counts, effort counts twice.” Business leaders prioritize talent over potential to an extreme degree in others and ourselves. However,…
Too many talented executives believe they can help their organization become more successful, collaborative, efficient, etc. However, high performance in organizations doesn’t magically occur just because we want it. Businesses…
