We all have significant preferences that we don’t consciously see or understand. Although we don’t intend it, these cognitive biases significantly impact our decisions. Because most leaders are very confident…
Read More
Many managers and business leaders tend to fall into one of two camps. Either they avoid conflict at all costs, or on the flip side, they’re too quick to let…
Many entrepreneurs fall into the trap of relying on a few key employees to tackle the most critical tasks. While these employees might be competent and loyal, repeatedly giving opportunities…
Offering discounts to attract new customers is tempting when selling a product or service. However, low pricing leads to lower profits and a less sustainable business model. When considering different…
Most businesses suffer from a “cash gap.” This is when you, as the owner, spend cash on payroll and materials long before your customer pays you. It’s necessary to do…
Many entrepreneurs are quick to create a marketing plan for their business. What always gets missed, however, is an organized sales plan. The sales strategy for many small companies tends…
