Business Strategy Articles

How to Wildly Improve Your Quality of Product or Services

If you’re a business owner, on some level, you must constantly be thinking about improving your product or service quality. In business, stagnation means death. So you’ve got to evolve with the times to stay competitive.

How to Improve Product Quality

Product improvement isn’t one-size-fits-all. Your steps will depend on your industry and what you’re selling. However, a few general tips apply to almost any business. So here are a few guaranteed ways to learn how to improve the quality of your product.

  • Listen to feedback from customers and employees alike. Your customers and employees are the people who interact with your product or service regularly, so they’re the best people to tell you how to improve the quality of your product.

Their perspective will be different than yours, which is valuable even if they’re satisfied with the product. Encourage a culture of feedback in your company, so your customer knows you will hear their voice. 

  • Check the feedback that’s not given to you directly. Often, people aren’t motivated to leave feedback unless they’re very happy or unhappy with your product. You can learn much about the in-between by seeing what people say about your business online.

 To do this, you can use social listening software to monitor your mentions. You can also manually search for your product name on Google or social media search bars. 

  • Don’t write off the competition. Even if you know you’re leagues ahead of your competitors, they might try things you’re not. For example, their techniques might teach you how to improve the quality of your product, and if not, they might at least be able to help you identify new growth opportunities.
  • Keep track of problems. It’s easy to write off minor issues as a one-off, but small problems with quality or processes can be symptoms of more significant, systemic problems you must address.

Keeping track of every problem you run into with your product or service can help you identify areas for improvement over time, even if the source is a user or employee error.

  • Always be learning. Continuing education is the best way to stay on top of new trends, giving you a new perspective on your product that you didn’t have before. In addition, you can discover new directions to take your business and know about potential updates that will need to be made due to technological advances or market changes.

Participating in trade shows, attending conferences, and taking online classes can help your company grow. In addition, this will help you naturally identify areas for product improvement over time. 

Sometimes you need an outside perspective to help you identify ways to 
improve your business. That’s where a business coach comes in. Click on my contact form for a complimentary coaching session, and we’ll discuss improving your product’s quality.

Coach Dave

 

10 CRITICAL RESPONSIBILITIES OF A BUSINESS OWNER

LEARN MORE about the book or fill out the form below to download it.

Follow Dave
Dave Schoenbeck

Dave Schoenbeck is a professional business and executive coach who translates complex business methods, processes, and strategies into actionable plans to dramatically improve financial results. Read more about Dave here.

Share
Published by
Dave Schoenbeck

Recent Posts

Helpful Productivity Ideas from the Book The 12 Week Year

Introduction: Why The 12 Week Year Book Still Matters In 2013, Brian P. Moran and…

4 days ago

How to Create Psychological Safety in Your Business

Simon Sinek's Leaders Eat Last details how great leaders prioritize their team's well-being to cultivate…

2 weeks ago

Management 101: Why You Must Use Management by Walking About

I firmly believe that you shouldn’t expect what you don’t inspect, which means if you want…

3 weeks ago

Best Practices We Have Learned About Managing Remote Teams

Following the pandemic, many workplaces either transitioned to permanent remote work or adopted a hybrid…

4 weeks ago

How and When to Use AI for Idea Creation

As AI technology advances daily, small business owners must think strategically about how and when…

1 month ago

What Does a Copyright Protect? A Small Business Guide to Copyrighting Your Business

Small business copyright is a form of legal protection for original creative works produced by…

1 month ago