Building a StoryBrand: Creating a Brand Story to Increase Customer Engagement

1 year ago

When sales are down, the problem is often not the product—it’s how we discuss it. All good marketing is good…

How Leaders Can Use the Johari Window for Team-Building

1 year ago

I recently participated in a senior executive team-building exercise using the Johari Window technique with a colleague for the first…

Galvanize Your Confidence: How to Overcome Imposter Syndrome

1 year ago

Starting a business is exciting, but budding entrepreneurs are often left with a surprising side effect: imposter syndrome at work…

Exceptional Thoughts About Managing Change as a Leader

1 year ago

For entrepreneurs, especially new business owners, the face of day-to-day business operations can change drastically over weeks, months, and years.…

You Just Can’t do it by Yourself

1 year ago

Too many high-powered and talented executives believe they can use sheer momentum and energy to transform their organizations into more…

Create a Plan Before Hiring a Web Designer

1 year ago

Business owners like to move quickly. Many times, urgency trumps planning. I have seen this often in my clients, especially…